In this lesson David explains not only what confidence is but also where it comes from and how to further develop it. Better still he share some great tips and how to conduct yourself in a confident manner that gives the illusion of confidence which in turn produces in confidence.
David then looks at the things that cause us to lack confidence such as fear of failure and gives great advice on how to change your mind set to combat the negative side of such thoughts.
You´ll find more on more on Pricing Cakes at Chapter 3 Lessons 3.1 and 3.2
David starts us off by looking at what brings about sales confidence and we learn that the key component is knowledge…but knowledge in what? Watch and fond out how you can arm yourself with all the right knowledge to help you grow in confidence. Then it’s onto some great advice on running a wedding consultation as well as looking at a detailed pricing grid which was used when they ran their own cake shop.
David goes onto to use our very own Paul as an example of someone who overcame many fears and personal issues to succeed in business as well as other areas. Paul wasn’t always confident but went onto great things. In this lesson we learn how.
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In this pro tutorial David Brice (Director and co-founder of PBSS) takes us through simple and effective steps we can implement to help sell with confidence. A lack of confidence can cause us to charge too little and can even cause us to go out of business. Confidence is absolutely vital to running any business but unfortunately it doesn't come naturally to us all. What then? How do we make ourselves confident? David shows us how we can grow in confidence through strategy and positive action. David shares some top tips used by Paul during wedding consultations as well as some fun stories. If you are lacking confidence and find yourself selling yourself short then this is the course for you.
Some things that will be covered are -
- How to behave confidently
- How to grow in confidence
- Best practices for wedding consultations
- Pricing your cakes
- Effective sales techniques
Now believe or not...Paul wouldn't consider himself to be a confident person and yet has put himself in very high pressure situations including making cakes for royalty, doing demonstrations in front of hundreds of people overseas as well as thousands of wedding consultations and of course filming hundreds of tutorials! How did Paul cope? David explains all and if you put all that is covered into practise you WILL see your business grow.